Studio

Alexander Wang opens its second flagship store April 2012 in Beijing within the Sanlitun Village. Expanding on a minimalistic approach backed in irreverent ease and unexpected irony, Wang introduces new concepts and executions in partnership with architect and designer Joseph Dirand. The collaboration leads to a strong focus on raw materials with an emphasis on marble and bronze throughout the t...

Covering 1600 square feet, the first Alexander Wang pop-up shop with Joyce combines a minimalistic black and white interior with elements inspired by a "work in progrss" - scaffolding, exposed dry wall, raw concret floors and collapsible cargo netting.

Watch scenes of the transformation from final construction straight through to footage of our store party, as Alex personally describes the ideas and inspiration behind opening his first flagship store.